HITACHI Rail x Thales GTS

Creative direction

Hitachi tasked us with creating a video to announce their merger with Thales GTS, marking a major milestone for Hitachi Rail. The video highlighted the addition of 9,000 new employees, doubling engineering capabilities and expanding the team to 24,000 across 51 countries. The new approach was very well received, reinforcing Hitachi Rail's commitment to sustainable innovation and driving the mobility transition.